Advertising Works

2013 The Nines Conference


In this 5-minute session from the 2013 The Nines Conference by Leadership Network, former pastor Lee Powell shares what research and attendance have taught him about the benefits of advertising. Lee Powell founded Cedar Creek Church, a multi-site church in the Toledo, Ohio area. Lee is the author of Contrarian Church Leadership, a consultant with Auxano, and a volunteer staff member for Leadership Network. 


Which of Lee’s points did you find most impactful? Why?
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What did the Lord reveal to you through this message? Did you gain a specific insight into your life or ministry? What challenged you?
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How were you encouraged through this message? How can you use what you’ve learned to encourage someone else—in your personal life, at work, or at church—and equip them as a disciple of Christ?
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How, practically, can you implement what you heard from this message in your life and/or ministry today? What will you do differently this week because of what you’ve just heard?
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Lee said that people come to church because something is missing, something is broken, or something is different. Lee has seen advertising draw people in who may have never come otherwise. Consider your outreach efforts and how a little advertising could bring in new faces. 


To learn more about the Leadership Network, click here.