Company Values Mean Freedom

A Promise to Care


People are important. No company or organization exists without those that answer phones, sell product, or unjam the copier. When the employees of an organization thrive, the whole business does as well—and that includes the leaders. 

Donnie Smith, the President and CEO of Tyson Foods, Inc., describes his leadership philosophy that prioritizes people, not products. In this video from the WorkMatters FUSE Forum, Donnie explains his philosophy of culture and the important role that caring for employees plays in building a strong organization.   




The leadership team at Tyson Foods invests in their people. From the very beginning of their employment, Donnie explains the environment that employees can expect. But he also establishes the base rules for operation in the company. The core values and cultural tenants create freedom for employees because they know what to expect and what’s expected of them.  

What are the core values and/or cultural tenants of your organization or company? Are they explicitly communicated? If so, how? If not, what are the implicit or unspoken values of the organization?
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How does clarity in values and culture affect the behavior of employees? How have you seen values affect your own work? The work of your team members or employees?
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What can you do this week to reinforce the values of your company or organization?
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The starting point for any company or organization is its values. As a leader, you can cultivate a culture of care and growth by setting good expectations and reinforcing values. As you approach your work this week, look for ways to reinforce the values and culture of your company. 


For more training featuring Donnie Smith, check out the course Equip Your Team to Win.


To find out more about WorkMatters or to find out how to attend their next event, click here.