Susan Ligon leads the Ligon Group, a literary branding firm based in the Dallas, Texas area, with her husband, Greg. Prior to starting her own business, she worked for over 25 years in the publishing industry. Susan has served both in developmental and executive management in the areas of brand management, product development, marketing and public relations. She has worked with dozens of authors and groups including Max Lucado, The Believe Campaign, Women of Faith, Christine Caine, Jennie Allen, and Craig Groeschel. Susan worked at Word Publishing for several years as both Vice President of Public Relations and Vice President of Marketing. She and Greg have two sons.